The event consists of lectures, courses and free discussions given and moderated by professionals from both academia and the labor market selected by the organizing committee.
In this edition, the event will also broadcast live some of its lectures to an online audience in Spanish.
There are expected to be 120 in-person participants and 300 online participants who are practitioners and/or students of Business Analysis. The most common profiles are Business Analysts (IT, Processes, Human Resources, etc.), Business and Product Owners, Project, Product and Portfolio Managers, Systems Analysts, Process Analysts and Managers, Management Consultants and other professionals. who work in the continuous improvement of business areas as well as students from areas related to Business Administration and Information Technology.